"<p>Learn how to use schema markup to improve your website's search engine optimization. Schema markup is a form of code that you add to your website's HTML to help Google and other search engines better understand the content on your website.<br /> This video will teach you how to add schema markup to your website and how to use it to improve your search engine ranking.</p> <p>Documentation: <a href="https://schema.org/">Schema.org</a></p> <pre> <code><body> <div itemscope itemtype="https://schema.org/Movie"> <h1 itemprop="name">Pirates of the Carribean: On Stranger Tides (2011)</h1> <span itemprop="description">Jack Sparrow and Barbossa embark on a quest to find the elusive fountain of youth, only to discover that Blackbeard and his daughter are after it too.</span> Director: <div itemprop="director" itemscope itemtype="https://schema.org/Person"> <span itemprop="name">Rob Marshall</span> </div> Writers: <div itemprop="author" itemscope itemtype="https://schema.org/Person"> <span itemprop="name">Ted Elliott</span> </div> <div itemprop="author" itemscope itemtype="https://schema.org/Person"> <span itemprop="name">Terry Rossio</span> </div> Actor <div itemprop="actor" itemscope itemtype="https://schema.org/Person"> <span itemprop="name">Terry Rossio</span> </div> </div> </body></code></pre>"